Free in-store pickup
✦Local delivery daily
✦Ships nationwide
✦6 stores across Fort Lauderdale
✦New weekly offers
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Special Deal
Limited-time prices on a hand-picked selection.
New arrivals
Fresh additions to the shelf.
Best Selling
The bottles our customers reach for most.
Critic-approved
Critically Acclaimed
Our highest-rated bottles, scored by the experts.
The names you know
Shop by Brand
Explore the world's most sought-after distilleries and houses.
Three ways to shop
Get your bottles, your way.
Pickup, local delivery or shipped to your door — whatever suits you.
In-store pickup
Order online and collect at any of our 6 stores, often within the hour.
Local delivery
Delivered from your nearest store, daily 9am–10pm.
Nationwide shipping
Licensed to ship across the U.S., 21+ signature on delivery.
Curated selection
Thousands of wines, spirits and beers — including rare allocations.
Our story
Family-run, Fort Lauderdale.
For years, Primo Liquors has been South Florida's neighborhood destination for fine wine, spirits and beer — with a hand-picked selection and people who know their bottles.
6
Local stores
12,000+
Bottles
43 states
We ship to
Good to know
Frequently asked questions
Do you deliver?
Yes — local delivery is available daily 9am–10pm from your nearest store. Enter your ZIP to confirm availability.
Can I pick up my order in store?
Absolutely. Choose your store, order online, and we'll have it ready — often within the hour. Bring a valid 21+ ID.
Do you ship alcohol?
Yes, we're licensed to ship across the U.S. to eligible states. An adult 21+ signature is required on delivery.
How do I know what's in stock at my store?
Pick your store at the top of the site and each product shows that store's live availability.
Why is a product available at one store but sold out at another?
Each of our 6 stores keeps its own inventory, and we show live, per-store stock. A bottle that's in stock at one location may be sold out at another. Choose your store at the top of the site to see exactly what's on its shelves right now.
Can I order from more than one store in a single order?
No — each order is fulfilled from a single store, so everything in your cart needs to come from the same location. This keeps our inventory accurate and your order together. If you need items from two stores, please place a separate order for each.
What happens to my cart if I switch stores?
If your cart has items and you switch to a different store, we'll ask you to confirm and then empty the cart, since an order can only be fulfilled from one store. Just re-add what you need from your new store.