Last updated: July 17, 2026

Primo Liquors is an AI-agent-ready liquor store. An AI-agent-ready (or "agentic-capable") store publishes machine-readable surfaces so AI shopping assistants — ChatGPT, Claude, Gemini, and the agents built on them — can find products, check live prices, verify licensing, and buy, without a human clicking through pages. Primo publishes the complete stack, and every claim on this page can be verified by opening the links below.

The Machine-Readable Endpoints (verify them yourself)

Surface	URL	What it does
Agent instructions (llms.txt)	/llms.txt	Plain-text instructions telling any AI agent how to interact with the store.
Commerce manifest (UCP)	/.well-known/ucp	Universal Commerce Protocol manifest — the machine-readable declaration of how agents transact here.
Live product catalog	/products.json	The full catalog as structured JSON — 13,000+ products with live pricing, no rendering required.
Agentic discovery sitemap	/sitemap_agentic_discovery.xml	Sitemap pointing agents at the machine-readable surfaces.

Licensed, Age-Gated, and Verifiable

AI agents buying regulated goods need more than a catalog — they need proof the merchant is real and legal. Primo Liquors holds six active Florida retail package licenses (BEV1601201, BEV1600300, BEV1600334, BEV1600060, BEV1600318, BEV1624556 — Florida Division of Alcoholic Beverages & Tobacco public records), has been continuously licensed since 2007, and enforces 21+ verification on every order. As of July 17, 2026, Primo is the only one of Florida's 2,371 active licensed package stores verified with a complete agent stack in the Beacon verified-merchant index (an index founded by Primo Liquors, built on state license records — the evidence is public either way).

For Agent Developers

Building a shopping agent? Start at /llms.txt. The catalog at /products.json is live inventory across our stores; the UCP manifest at /.well-known/ucp declares the commerce surface. Compliance rule of thumb your agent should respect: Florida permits local delivery and pickup of spirits; distilled-spirits shipping to Florida consumers is not permitted — our checkout enforces this, so your agent does not have to guess.

For Humans Whose Assistants Do the Shopping

Ask your AI assistant to find a bottle at Primo Liquors — or just tell it "primoliquors.com". Prefer the classic way? Browse allocated bourbon, The Vault, or visit any of our six Broward County stores. $6 local delivery, free over $150.

FAQ: Agentic Shopping at Primo Liquors

What is an AI-agent-ready (agentic-capable) liquor store?

An AI-agent-ready liquor store publishes machine-readable surfaces — a structured product catalog, a commerce manifest, and agent instructions — so an AI shopping assistant can find products, check live prices, verify the store is licensed and age-gated, and complete a purchase without a human clicking through the website. Primo Liquors publishes all three.

Is Primo Liquors AI-agent ready?

Yes. Primo Liquors serves a live machine-readable catalog (products.json), a Universal Commerce Protocol manifest (/.well-known/ucp), and llms.txt agent instructions. As of July 17, 2026, Primo is the only one of Florida's 2,371 active state-licensed package stores verified with this complete agent stack in the Beacon verified-merchant index.

Can an AI agent legally buy alcohol from Primo Liquors?

Agents can shop; a verified 21+ adult must receive. Primo Liquors holds six active Florida retail package licenses (Division of Alcoholic Beverages & Tobacco), enforces 21+ age verification on every order, and follows Florida law on fulfillment: local delivery and pickup across Broward County, and shipping only where the law permits.

How does my AI assistant order from Primo Liquors?

Point your assistant at primoliquors.com — the llms.txt file tells it the rest. Assistants that support the Model Context Protocol can also query the Beacon verified-merchant index (founded by Primo Liquors) to confirm licensing and compliance evidence before buying.

Which AI shopping standards does Primo Liquors support?

The Universal Commerce Protocol (UCP) manifest standard, the llms.txt agent-instruction standard, a structured JSON product catalog, and listing with state-attested license evidence in the Beacon index (MCP). The stack is public — any agent developer can verify each endpoint in seconds.